Traditionally, reaching out to older adults has not been an easy task for sales teams. Even when senior insurance leads could be identified, the actual sales process often involved several phone calls and more than one time-consuming home visit. The Baby Boomers are starting to change the face of sales prospecting among seniors. Baby Boomers [...]
Using Social Media To The Sales Agent’s Advantage
If you’re a technologically savvy person – or even if you aren’t – you’re likely aware of the myriad of ways that technology affects our everyday lives in the modern world. The world and how it conducts its business has changed significantly as compared to twenty years ago, particularly involving how computers, the Internet, and [...]
5 Ways to Integrate Social Media into Your Lead Campaign
Most marketers acknowledge that social media can be a valuable tool. It can not only help you sell your products and services on a one-time basis, it can turn fence sitters into loyal customers who feel they have an inside look at how your company operates. In just a few simple steps, you can integrate [...]
Step-by-step Instructions to Set Up a Facebook Ad for Insurance Leads
Facebook is a place that is designed to allow men and women the chance to share their lives with friends and family. In addition to this Facebook is a great place for businesses to market their blog, product, and services. The best thing about Facebook ads are the fact that it is highly targeted. Since Facebook [...]
Step-by-step Instructions to Set Up a Facebook Ad for Insurance Leads
Facebook is a place that is designed to allow men and women the chance to share their lives with friends and family. In addition to this Facebook is a great place for businesses to market their blog, product, and services. The best thing about Facebook ads are the fact that it is highly targeted. Since [...]
How to Use Twitter to Attract More Health and Life Insurance Prospects
Twitter is the latest frontier in marketing and news media, which makes it a free avenue to attract more health and life insurance prospects to your company. Here are some tips on how to use it effectively: – While many insurance sales tips will tell you to only talk about your own insurance offerings, the [...]
Simple Facebook Strategies for More Life Insurance Leads
Selling life insurance can be challenging. It is hard to find new clients. Life insurance is often something that people do not want to talk about. They do not want to think about the end of their life. This is the same reason that many people put off making a will for as long as [...]
Simple Facebook Strategies for More Health Insurance Leads
When running a health insurance company, it becomes apparent very quickly that the most important thing that you can do is to generate insurance leads. These are the life of the company. Without them, you will not have nearly as much business as you need to make the company a success. The problem is that [...]
Are You Using Facebook to Get Insurance Referrals?
Obtaining insurance leads using Facebook is an efficient way to increase your potential customer base. The friendly interaction between Facebook users creates an atmosphere in which you can meet leads online and then follow up with them via Facebook and e-mail until you and your potential client feel comfortable speaking with each other and actually [...]
Connecting Customer Databases to Social Profiles
Image via CrunchBase Chances are that you have a lot of customers in your CRM that you could be engaging directly with social media or in your existing social networks. But, how do you connect them? Here is a quick way to connect your CRM and your social profiles. Segment Your Consumers The first step [...]
