When it comes right down to it, cold calling probably isn’t any salesperson’s favorite way to spend time. Speaking to a new person for the first time is awkward enough anyway, and many individuals and companies make it clear that they don’t appreciate receiving cold calls. If done right, however, cold calling can generate some [...]
Is Calling Insurance Leads on Weekends Smart?
There is a mentality in the marketing field that business should be conducted during business hours. This means taking the weekend off from such practices as cold calling and lead nurturing. Intuitively, this even seems to make sense. How many people want to discuss serious topics like buying insurance on their two days off from [...]
How to Thrive Using a Sales Script
Studies have shown that when you are cold calling, you have between 10 and 20 seconds to interest your potential customer in what you are selling. If you don’t impress within that short period of time, you’re not likely to get a second chance. That is why, instead of “winging it,” it’s a good idea [...]
Gain Confidence With Good Advice
As an insurance agent, you’re likely well aware that one of the best things you can do for your business is help your clients with theirs. That is, not only should you be there when your clients come to you needing to buy insurance, but you should also act as a valuable source of information [...]
The Importance of Wildfire Insurance
One of the most important things about insurance is how regional it can be. Obviously, a home in Nevada is not going to need to have flood insurance, but it’s a necessity for somebody living in New Orleans. In the same vein, while somebody living in Seattle might not be interested in wildfire insurance, a [...]
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