Image via Wikipedia I read some interesting stats today on consumer debt. In 2008, the average American household had over $10,000 in credit card debt and more than half carried regular balances over $7000 (source: CardWeb.com). That means as debt counselor you have a lot of work to do. Educating Consumers About Debt The most [...]
Debt Workout Infographic from Mint.com
This could be a great tool to educate your debt counseling or debt settlement customers. Remember educating your customers is the fastest way to get them to a successful debt solution. Debt Help- Mint.com
Sell Outcomes, Not Products and Services
Image by TheTruthAbout… via Flickr In the Internet leads business we see so much straight selling of products-rates, payments, and terms. In many cases that approach might work. Some borrowers are coming in with knowledge, well researched, and ready to get their deal done. However, most are just trying to get a clue on how [...]
Remove Risk from the Sale
Image by Getty Images via Daylife One of the top hidden objections to any sale is the consumer’s perspective of risk. What am I risking when I say, “yes?” Will it work when I get home? Is this really going to solve my debt problems? Are mortgage rates really as low as they are going [...]
Sales Tips for Debt Counselors
Image via Wikipedia We like to think of debt counseling as an altruistic pursuit, but the truth is sometimes you have to do a little selling to get people to help themselves. That means you need to put a few tools in your toolbox if you are to maximize the number of people you can [...]
Find Your Passion and Sell It
Image by Getty Images via Daylife How many times have you heard, “passion sells?” Or, “find what you are passionate about and it will make you rich.” Fact is, passion does sell, but these motivational quips often confuse us during execution. The truth is most don’t have the means or the guts to just drop [...]
Qualify Your Deals with a Checklist
Image via Wikipedia Too often we go into sales calls with little or no plan. No objectives. No criteria for success. This is where checklists can be magical. Segment Your Leads By Product One of the best practices in quickly and efficiently moving through a large volume of leads is to segment. This one simple [...]
Managing Your Mortgage Refinance Boom
Image by Getty Images via Daylife The multitude of government programs and stimulus packages has sparked another refinance boom. How are you managing this opportunity? Are you getting the job done? Are you positioning your client database for the future? The last mortgage implosion should teach us a little about smartly managing opportunity. Managing Opportunity [...]
