Image by woodleywonderworks via Flickr With mortgage rates hitting historic lows, more and more homeowners are choosing to refinance. This practice saves most people thousands of dollars over the life of their mortgage and can mean lower payments as well. People used to review countless Yellow Page listings, looking for a bank that was offering [...]
Homeowners Need Credit Restoration to Refinance
Image by kalleboo via Flickr Having bad credit puts many homeowners in situations that are difficult to get out of. Many consumers ruin their credit because they are not making enough money to regularly pay their bills on time each month. However, if you have bad credit, it can be difficult to get a loan [...]
Buying Mortgage Leads is a Shortcut to More Sales this Month
Image by TheTruthAbout via Flickr Many mortgage professionals wonder how they can broaden their clientele and secure more business. While there are many homeowners and potential home buyers in need of loans, it can be difficult to find and reach out to these individuals. One way to find potential clients is to buy mortgage leads. [...]
The End of Low Mortgage Rates May Slow Refinance Leads
Image by TheTruthAbout via Flickr Refinancing has been quite popular over the past several years, as mortgage rates have been far below the national average in many places throughout the country. As a result, mortgage lenders were prepared to offer excellent rates and promotions for borrowers who wanted or needed to save money with a [...]
Catch the Mortgage Customer Searching for the Best Leads
Image by Rev Dan Catt via Flickr The best mortgage leads are those generated as a result of marketing online. Lenders spend far less money with online marketing campaigns as there is no cost per individual contacted and once the work is done, it’s done. Lenders have had to make significant changes to their marketing [...]
Quality Mortgage Leads are Generated Online
Image by monkeyc.net via Flickr Lenders are finding that they can save a lot of money in their marketing budget because quality mortgage leads are generated online. Therefore, once they make the initial investment required to set up a high quality web presence for their company, mortgage leads will begin flowing rapidly. Historically, when mortgage [...]
Homeowners are Searching the Internet for Mortgages
Image by TheTruthAbout via Flickr Nowadays, it is easy to wonder how people ever got along without the Internet. Consumers use it for shopping, planning vacations, and keeping in touch with friends and family. In many ways, people are suspicious or at least disappointed, when they discover a company or organization either does not have [...]
4 Mortgage Loan Marketing Tips
Image by woodleywonderworks via Flickr These mortgage loan marketing strategies do not require a great deal of work, but the amount of payoff that you can receive for them is quite drastic. 1. Put a headline on all of you written media, whether it is posted online or it is printed in ink. This includes [...]
5 Strategies for Nurturing Aged Mortgage Leads Back to Hot Leads!
Image by TheTruthAbout via Flickr Aged mortgage leads can easily become your most productive and profitable marketing segment. Remember each of these mortgage leads had some intention when they submitted their contact information. Your mission is to find that intent and re-ignite it! There are 5 proven strategies to nurture aged leads back into real-time [...]
The 5 Myths of Mortgage Leads
Image via Wikipedia Over the past three-years during the recession the majority of the mortgage firms have gotten smaller. Many mortgage brokers and debt consolidation firms are doing more with less. Cost controls looking for ways to reduce expenses given limited market growth is more critical than it’s ever been. From automated customer relationship management [...]
