“Text messaging?” you may be thinking. “But I just got email figured out!” Nevertheless, text messaging is an up and coming sales trend. The majority of people in the United States own and use cell phones, and more than 90% of cell phones currently manufactured have text message capability. Additionally, more than 90% of advertisements [...]

Should You Be Texting Your Leads?
A few years ago, Internet leads were the hot thing in marketing. Now, using text messages as a means of mobile marketing is a method that has come into its own. Marketing experts predict that the number of companies that text their leads and customers is in for a massive growth spurt. One study suggested [...]

Best Way to Increase Sales: Manage Your Sales Leads
Image by Collin Anderson via Flickr One of the top questions I get from my aged mortgage and debt leads clients is: “Troy, how do I increase my sales conversion.” The answer is very simple–manage your sales leads. If you want to get the most out of your aged leads, whether they be mortgage or [...]



