Tag Archives: Marketing and Advertising

10 Marketing Tips for Credit Repair Services

If you are interested in advising others on how to solve or fix their credit problems, then starting your own credit repairbusiness may be a great option. Credit restoration counselors meet, talk and help people that are having trouble paying off debt and raising their credit scores by providing advice and solutions. Of course, if you [...]

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Bob Wood in Alabama.

Telemarketing Scripts Help Keep Your Sales Organization Winning.

Image via Wikipedia There is nothing worse than losing what could have been new customers to a novice caller’s nervous laughter and “Um…uh…”. While the uncomfortable first few calls will come to pass, one thing that will always be a part of a telemarketing job is knowing what to say, and when and how to [...]

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Butte

Why Internet Financial Leads Can Be the Most Efficient Marketing Strategy For Any Firm

Image by Butte-Silver Bow Public Library via Flickr Using internet financial leads can be the most efficient marketing strategy for any entrepreneur or company. This is a powerful statement that has been proven to be true. Recent studies show that more financial firms are now concentrating on strategies that implement the usage of internet financial [...]

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Typical advertising mail

Would You Like to Have Predictable Revenue?

Image via Wikipedia Small businesses, like most mortgage, debt, or insurance companies struggle to do all the things necessary to provide stable revenue. Most are only a few people and everyone wears a variety of hats, from accounting to sales to marketing. This makes it hard to do any of it well. This is the [...]

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An old telephone.

Don’t Confuse Suspects with Leads

Image via Wikipedia There is a distinct difference between leads and a list of names. I call a list of names and numbers suspects. Data providers often mislead clients into believing that they are getting leads when they get these too good to be true prices on thousands of leads. Make Sure You Have Leads [...]

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George Sisler

Getting the Sale Started May Be More Important than Closing

Image via Wikipedia We have all heard the infamous sales mantra–ABC, Always Be Closing. But what about Openings? This is the essential question Anthony Iannarino, of The Sales Blog asks, what’s more important the opener or the closer? Closers are Charging Hard, Maybe Too Hard Often the ABC persona will run customers hard into the [...]

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NEW YORK - DECEMBER 08:  Paul Costiglio, a mar...

Why Do Aged Leads Work?

Image by Getty Images via Daylife We have certainly discussed this before, but I want to take a little different angle on the topic this time. I recently received a marketing email from a lead management software vendor talking about the number of leads that go ignored in sales people’s pipelines. The number was enormous-they [...]

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The A.B.C.s

Do You Love Cold Calling?

Image by MikeSchinkel via Flickr Cold calling is really the center of the aged lead business. You are making a commitment to working hard and making a lot of calls when you buy aged leads. Chances are these are leads that other lenders or debt businesses passed on or rejected. Cold Calling is Real Sales [...]

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New business cards

Should You Brand Your Blog?

Image by Simon Collison via Flickr I know many of you blog to build your personal brand or increase you flow of high quality exclusive leads. The question is are you branding that blog or just spitting out content? 3 Reasons to Brand Your Blog I came across a nice article on CopySnips.com about branding [...]

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Fox Business Network - Boston Tea Party 2009

Sales 2.0 Conference in Chicago – September 10th

Image by jkgreenstein12 via Flickr I wish I could attend the Sales 2.0 Conference in Chicago this month. The conference is often full of good stuff on sales innovation and data to back the ideas. This event is going to cover topics like: improving the productivity on your sales pipeline, sales lead management 2.0, sales [...]

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