Image by Getty Images via Daylife Even though mortgage and housing market news seems to be all negative, there are several opportunities to grow your business, particularly if you are helping homeowners with loan modifications. Homeowners are desperate for assistance. Meanwhile, bank and government programs are struggling to get the attention and reach all of [...]
Getting Loan Modifications Approved, Calculating DTI
I get a lot of questions about how to be successful with loan modifications. Of course, the first step is prospecting for the right customers–ones you can help. For this I suggest learning to filter for aged mortgage leads that fit the statistical characteristics of a homeowner on the highway to the danger zone. However, [...]
Marketing to Aged Mortgage Leads Could be Best Source of Loan Modification Prospects
Declining home equity and resetting exotic mortgages are leaving many homeowners with increasing payments and no refinance options. This is putting loan modifications front and center in this market. So, how do you find this increasing market of distressed homeowners to help? Many of my clients are having success with aged mortgage leads. Let’s get [...]
Mortgage Loan Modifications, Sorting out the Noise
The latest news in the mortgage and economic crisis has turned to helping the individual homeowner. That has returned loan modifications to the front page. And along with it a lot of noise. If you are trying to counsel a client on loan modifications here are a few suggestions and resources to sort out the [...]
Loan Modifications, What is the Opportunity?
Loan modifications are certainly becoming the primary path of homeowners in trouble. Both the government and banks are coming to the consensus that this is the best way to help work out troubled assets. This of course presents opportunity for experienced loan officers to assist in the loan modification process. Understanding Loan Modifications Doing loan [...]
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