Aged leads are simply the most affordable and effective marketing you can buy for financial services. Think about what you get: Leads for real people who asked for mortgage or insurance help Phone numbers and emails provided by the people. (Can you say, “Please call me!”) All for pennies on the dollar, because someone else [...]
Email Marketing Tips for Following Up with Insurance Leads
You may have a thousand suspects, prospects, or even past clients in your database of insurance leads, but numbers mean nothing if you don’t follow-up with them. Email marketing is the answer to converting more of your insurance leads. Add value first. This should be the primary objective of any email marketing campaign and the [...]
5 Email Subject Lines That Will Get Insurance Leads to Respond
Trying to get people to respond to email messages can be a frustrating progress. People will just ignore the emails and you willfeel like you are wasting your time. As a result, you might spend a lot of time looking for insurance sales tips that can show you how to make you marketing techniques more [...]
Leads Lists and Email Marketing Can Create Explosive Revenue
Image by Getty Images via @daylife With as many as ninety-one percent of all U.S. households regularly using email, marketing within the growing medium is quickly gaining popularity due to the high number of people that can be reached. In fact, email marketing popularity is growing because it is a tool that has worked and [...]
4 Email Marketing Tips for Aged Refinance Leads
Aged leads are a cheap way to add a few easy refinance deals to your pipeline this month. Here is a really quick 4 step email marketing strategy that will help activate those old leads and turn them into fresh refinance mortgage leads. 1. Segment, if you can. When you first get your batch of [...]
Email Secrets to Convert Internet Debt Leads
Image by MikeSchinkel via Flickr Internet debt leads can be generated through various mediums. However, the biggest challenge lies in following up with all of them through the sales cycle until they are persuaded to buy. It is important to follow up with the prospects quickly or within hours of receiving the leads to avoid [...]
Building Blog Traffic with Email
Blogging is a great way to engage customers. The flow of fresh content is also a perfect match for the ravenous appetite of the Googlebot, putting you into some search results. However, if you really want to build traffic and drive customers that will convert you need to think–email and aged leads. Email is still [...]
Making Sales with Blog and Email Marketing
Every mortgage brokerage or debt business has one real goal–sales! That sale can come from the Internet, direct mail, or a chance meeting at the Rotary Club. But, the bottom line is that you should be in the business of sales. Hitting your sales goals are more important than ever in this market. However, as [...]
Debt Lead Strategies, Building a Database Marketing Campaign
Debt settlement is a business built solidly on educating the customer. Most debt solution seeking clients come with confusion, misinformation, and fear. Your job is to give them comfort, security, and results. This environment is perfectly suited to the blend of aged debt leads and database marketing. Regularly Add Prospects This is simply the core [...]
