Image by Getty Images via Daylife What is your number one job as a mortgage broker or debt settlement counselor? Build confidence in the customer. Sales is Creating Confident Buyers Does that sound weird to you? It shouldn’t because it is the most critical skill a sales person must possess. You are not there to [...]

Debt Settlement Leads
Image by EmaStudios via Flickr The current recession is making debt settlement leads look more like a common phone book. It seems that nearly everyone is in need of some credit or debt management assistance. That means those debt leads you are buying are increasingly valuable if you have a good marketing plan. Turning Debt [...]

Loan Modification, Debt Settlement for Homeowners
Image by Getty Images via Daylife Whether you are in the mortgage or the debt settlement business–loan modification leads are a good bet for prospects. If you think about it loan modification implies a crushing debt problem. Assuming that a homeowner is holding one of the largest debt burdens an average customer will encounter, a [...]

New York Times Blogger Gets Debt Relief Solicitation
Image via CrunchBase This is an interesting article, written by a New York Times writer, on her personal experience with debt settlement solicitation. Her reaction is to be suspicious of the upfront fees that the debt relief counselor requested for their services. She turns it into a story about the upcoming FTC TSR/Debt Relief public [...]

Listening Sells. Really Stop Talking and Sell.
Image by Getty Images via Daylife Sales people talk too much. And it may be impacting our sales conversion. When we are talking to a customer they are likely to be full of questions. After all if they knew everything about our products and services they probably would have already purchased. In no industries is [...]


