Image via Wikipedia Writing an effective and strong telemarketing script is the key to drawing business. The script should make customers comfortable, give them a good feeling about the product or service and it should drive them to desire it. This article will include ten helpful tips for writing such an effective script. 1. The [...]
Telemarketing Scripts Still the Best Sales Tool
Image via Wikipedia A recent survey found that a majority of Americans have a negative view of telemarketers. Today’s customers are busy and somewhat impatient with sales calls, seeing them as an intrusion. This in itself presents a challenge for a telemarketer. It is essential to get your message across quickly and get the customer [...]
Telemarketing Scripts Help Keep Your Sales Organization Winning.
Image via Wikipedia There is nothing worse than losing what could have been new customers to a novice caller’s nervous laughter and “Um…uh…”. While the uncomfortable first few calls will come to pass, one thing that will always be a part of a telemarketing job is knowing what to say, and when and how to [...]
Don’t Confuse Suspects with Leads
Image via Wikipedia There is a distinct difference between leads and a list of names. I call a list of names and numbers suspects. Data providers often mislead clients into believing that they are getting leads when they get these too good to be true prices on thousands of leads. Make Sure You Have Leads [...]
Surviving the Mortgage Crisis
Image by ducttapemarketing via Flickr Sometimes survival is the key to winning. Having the staying power to be one of the last standing can bring you millions on reality TV and in the mortgage business. Here are a few techniques that are filling mortgage pipelines even in down markets: Database Marketing Your database of past [...]
Sales Coaching, Focus on Creating Long-Term Impact
Image by scimanal via Flickr So often sales training gets reduced to simple tricks. The clever one liner, a tried and true way to overcome a common objection, or a pressure play that turns customers. These may work for a little while, but if you want to turn-out consistent long-term sales performers you need to [...]
