If you are a home insurance agent, you may be interested in recent studies that show that many customers are less satisfied with their home insurance than they were in years prior. According to a study conducted by J.D. Power and Associates, customer satisfaction with home insurance agencies is at a five year low. The [...]

Internet Marketing Killed the Yellow Pages
Each year, most Americans receive a thick phonebook full of yellow page advertisements on their doorstep. While this used to be the primary way that individuals would find businesses for various tasks, our technology has changed such that this is rarely the case. Nowadays, most Americans turn to the Internet when they have a problem [...]
10 Tips To Creating Great Telemarketing Scripts
Image via Wikipedia Writing an effective and strong telemarketing script is the key to drawing business. The script should make customers comfortable, give them a good feeling about the product or service and it should drive them to desire it. This article will include ten helpful tips for writing such an effective script. 1. The [...]

Why “You” is Important to Sales
Image via Wikipedia Jeffrey Gitomer tells us in his Little Red Book of Selling that “You” is one of the most important words in sales. This may sound surprising when we always talk about “customers first,” “the customer is always right,” and “customer-centric.” His point is very important. Customers don’t buy products, services, or unique [...]



