Image via Wikipedia During tough economic times it’s very challenging to keep your sales reps motivated. Like the old saying goes “smile and dial”. But work smart not simply hard. Employ every available technique that will not only increase sales but also improve the job satisfaction of your employees. Remember, no matter how great your [...]
Don’t Confuse Suspects with Leads
Image via Wikipedia There is a distinct difference between leads and a list of names. I call a list of names and numbers suspects. Data providers often mislead clients into believing that they are getting leads when they get these too good to be true prices on thousands of leads. Make Sure You Have Leads [...]
Less Time Picking and More Time Contacting
Image via Wikipedia I see this in most sales organizations-a propensity for cherry picking. Really does it add that much to your conversion rate? I’ll answer that, “no.” Cherry Pickers Lose Humans are always driven by intuition and “gut” feelings, but unfortunately these are often wrong. Like the classic optical illusion tests, which are a [...]
Connecting Customer Databases to Social Profiles
Image via CrunchBase Chances are that you have a lot of customers in your CRM that you could be engaging directly with social media or in your existing social networks. But, how do you connect them? Here is a quick way to connect your CRM and your social profiles. Segment Your Consumers The first step [...]
What Software Should I Use for Debt or Mortgage Business?
Image by madhavaji via Flickr There is no question that CRM or other lead management software will make you more productive and effective at converting aged debt, loan modification, and mortgage leads. However, making the right decision can be difficult. Although I will not give any specific endorsements I will give you an introduction to [...]
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