Image by Getty Images via Daylife We have certainly discussed this before, but I want to take a little different angle on the topic this time. I recently received a marketing email from a lead management software vendor talking about the number of leads that go ignored in sales people’s pipelines. The number was enormous-they [...]
Follow Me on Twitter for More Valuable Info
Image via CrunchBase Are you following me on Twitter? You should be. I am constantly Twittering out ideas, tips, and news I pick up from my stream of daily feeds on debt, mortgage, and loan modification. Here are some recent items you may have missed if you weren’t following me: Reverse Mortgage – Bank of [...]
Failing Faster, to Success
Image by AlexWitherspoon via Flickr Failure is the number one fear and enemy of a sales person. More so than any other profession, salespeople hear the word, “no.” Like a baseball player, failing 70-80% of the time makes you a rockstar. But what do all those failures do to your confidence? Being a sales person [...]
Tune-up Your Voicemails for Aged Lead Success
Image by Duchamp via Flickr If you are working aged leads you are going to be leaving a lot of voicemails. Our lives are increasingly busy and reaching someone on the phone is nearly impossible. Therefore, to be successful you need a voicemail strategy that converts. Credibility, Curiosity, and the Dangle Like a good elevator [...]
Luxury Marketing–Real Estate Style
Image by Getty Images via Daylife I have always thought this genre of “luxury real estate” brokerages were interesting. They are really no different from traditional, main line real estate brokerages. With one MAJOR difference–customers pay a premium to work with them. Okay, so there are lots of differences between a real estate broker and [...]
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