Lead management is the intelligent and disciplined maintenance of leads as they impact sales. These days lead management has become a well organized science that uses various software innovations to enhance its effectiveness and ease of implementation. This is especially the case with aged insurance leads, who may require a bit more persistence than brand [...]
5 Ways to Renovate Your Insurance Website
Realizing that your website is failing to attract customers can be a blow to any company selling insurance. With the insurance sales competition so stiff, a poorly performing website can cost you a lot of leads and sales. If your website is sluggish, these five tips will help you renovate it and make it a [...]
Which One of These Sales Problems Do You Want to Get Rid Of?
Image by DonnaGrayson via Flickr A lack of sales can usually be tracked to one of a few problem areas. Getting rid of these common sales problems is really easier (and cheaper) than you might think. A business strategy built around aged Internet lead and good lead management processes could be the solution to a [...]
Good Lead Management is the Secret to Debt Lead Conversion
Image by Garrettc via Flickr The business of debt lead conversion calls for smart lead management and CRM skills at your end. You may have plenty of leads at hand, but if you fail to close sales with them, then it’s all for not. Good lead management techniques not only factor in the best methods [...]
Top 5 Power Dialers for Your Debt Business
Image via Wikipedia The use of technology can propel a business from near dormancy to the fast track of sales. Similar is the case when you are in the business of procuring and following up on debt leads – a highly competitive and volatile market where the first mover gets to close sales. To keep [...]
5 Ways to Increase Your Customer Referrals
Image via Wikipedia There is nothing better than building a steady pipeline of customer referrals to subsidize your marketing. Granted in the business of debt and mortgage you are unlikely to develop this into your primary marking channel, but it can be a powerful one. First, let’s take a look at why you would want [...]
Lead Management, the Secret to Long-Term Lead ROI
Image by AJC1 via Flickr Lead management continues to pick up steam in marketing and sales circles. As more and more consumers move online for their mortgage and debt relief research smart businesses are adjusting. Why do you need to adjust? Because when mortgage and debt customers go online they behave differently. The Good Old [...]
Product Knowledge, Do You Know What You’re Selling?
Image by k-ideas via Flickr This almost seems a silly topic, but I think it is often overlooked and regularly kills deals. Your customers come to you or buy from you because of your knowledge. After all if they could do it themselves they probably would. The question is-are you staying competent enough to do [...]
Do You Love Cold Calling?
Image by MikeSchinkel via Flickr Cold calling is really the center of the aged lead business. You are making a commitment to working hard and making a lot of calls when you buy aged leads. Chances are these are leads that other lenders or debt businesses passed on or rejected. Cold Calling is Real Sales [...]
Are You Selling with Social Networking?
Image by affiliatesummit via Flickr It seems like everyone is selling with social media or social networking these days, or at least making that claim. But, how successful are these rainmakers? I have shared several tips on this blog. And I think it all comes back to one fundamental principle: social selling is for building [...]
